Norman Hiob
Strategy & Innovation Manager
Turn your ideas into results. I help purpose-driven leaders in healthcare, food, clean energy, and financial services cut through complexity, align cross-functional teams, and accelerate time-to-impact—because good intentions deserve great execution.
8+
Years Experience
6
Countries
25+
Projects
5
Industries
Greg Johnson
General Manager Group Strategy, Australia
A strategic problem solver with the ability to recognise the important issues and questions.
Leo Cerda
Product & Market Strategist, Switzerland
A “swiss army knife” that accepts challenges and solves things on the fly.
Sebastian Graf
Senior Project Manager, Germany
A leader who challenges the status quo, is determined and fights for the right thing in a results-oriented manner.
"Every step of the process was incredibly collaborative and encouraging."
Natalie Kuldell (PhD), Executive Director, USA
Stop watching great ideas die
You’ve got the vision. You’ve got the talent. So why does every initiative feel like pushing water uphill? Maybe it’s the fourth stakeholder meeting where everyone nods… then nothing changes. Or watching your best people burn out trying to coordinate across departments that speak different languages. Perhaps it’s explaining to leadership why that „quick win“ is now six months behind—again.
Here is what I see in organisations every day:
- Innovation gets buried in bureaucracy
- Cross-functional projects become blame-passing exercises
- Smart people leave because they’re tired of collaboration theater
- Your mission gets lost in endless process discussions
The real problem isn’t lack of talent—it’s invisible communication gaps turning your smartest people into frustrated islands. After helping teams across across sectors break through these exact barriers, I know there’s a better way.
Open Innovation
Innovationsverbund Öffentliche Gesundheit
Founding-Member of a platform for civic engagement and open source innovation in public health.
Technology Transfer
Berlin Institute of Health
Business lead for an AI-driven decision support system in pregnancy diagnotics.
Food Innovation
German Institute for Food Technology
Co-founder of a start-up developing an egg alternative made of plants—no chickens involved.
Newsletter
Building a one-person business to fund climate adaptation work.
Sharing wins, failures, and lesson learned in „The Sunday Builder“